The biography is Takizava


Neighborhood Shinsuke Takizawa Neighborhood is one of the brands that became a cult in the world of Streetwear, retaining its DNA. В наши дни его основы остаются прежними. The brand grew out of the interests of its founder Shinsuke Takizawa. Workworms, militarians, motorcycle aesthetics and British punk rock continue to form the concept of Neighborhouse, starting in the year.

But Shinsuke manages to maintain the relevance of the brand and disclose it from different sides. Different collaborations also contribute to this - for example, NeighBorhood managed to collaborate with Supreme, Stussy, Adidas and Visvim. We managed to talk a little with Shinsuke. You were expelled from the Tokyo Fashion School after four months of study.

Now the school uses your achievements in the quality of example. What was your reaction when you first learned about this? At that time, I did not particularly study, but was hanging out more on clubs and other all kinds of places. Then there was a cheerful period. This was the reason for my deduction. But when they needed me as an example, they included me in the list of graduates.

The biography is Takizava

This does not particularly bother me. This is even a little funny. London and British culture greatly contributed to your involvement in fashion and Streetwear. Fashion, skins, punk, etc. In an interview, you mentioned that you are also interested in what is happening in today's London culture. What exactly would you single out from the actual? From a very modern it is difficult for me to highlight something.

I am more inspired by traditional British things that are still relevant to this day. Punk rock - a counter -cultural and non -conformist phenomenon. He is one of your objects of inspiration. How does this approach help you in life? Are there a lot of punk aesthetics in Neightborhood products? The protest spirit of punk rock all the time lives in my heart.

I try to focus on this. Punk rock for me is a very strong source of inspiration, including for the design of things. For example, Streetwear and street culture X from the point of view of fashion are saturated with the spirit of counterculture. Prior to this, it was believed that designers should study for a long time, pass a number of stages of "fashion system".

But in the case of Streetwear, young people began to engage in clothes without any education. This is the counter -culture. When you began to be interested in fashion, you basically liked the British punk. But American groups also made a thorough contribution to the formation of culture. What do you think about the American scene? Did she influence you?

As then and now, my soul lies more to the British punk - for example, Discharge and G. But I really appreciate the American punk rock and its contribution to development. By the way, I really like MISFITS. The Misfits album "Famous Monsters" Film "Careless Rital" contributed to your interest in motorcycle culture. What were the impressions when you first looked at him? Initially, I did not want to watch a movie.

He seemed too pretentious and popular to me. It pushed me away. But then I looked him and he hooked me. I started thinking about America. It seemed a distant and hard -to -use country. I drew in my head, how it would be steeply driving around the United States on a motorcycle. I also thought about free life and what it may mean. There were a lot of such clubs in the same.

I really like this desire for independence, freedom and style of that time. Just as today it is displayed in cinema - not the best option. I am not a fan of "sons of anarchy." You simultaneously engage in Neighborhood design and generally lead the brand. How do you manage to combine everything so successfully? In the process of general activity, I always think about whether I am doing everything right, could I do even better.

In my youth, I worked in a recording company. I am actively using the skills there. I feel comfortable, combining design and management. This is the right path for me. When did you realize that it is necessary to create a Luker by Neighborhood sub-brand? How is the audience Luker different from the admirers of Neighborhood and what do they have in common? Initially, we created Luker by Neighborhood, focusing on the young audience.

But we did not want to strongly separate the brand from Neighborhood. With Luker, young can come to Neighborhouse and vice versa. We really wanted to establish this relationship. What is the worst happening today in Streetwear and fashion? There is nothing completely hated. But many large brands, instead of developing in an original way, lose their identity.